Day: April 13, 2020

How To Translate Product Packaging

With the globalisation of the economy and increase of the market world across it is becoming a reality that if you want to market a product in a country different than its origin you now need to have product packaging translation. To enter any country which is other than the origin country where the product has been developed you need to have product translation done so that you can sell it in a foreign country.

Earlier the markets were limited and usually country based but now due to the opening up of the economy the whole world is your market but in order to reach your customer you need to get product translation done so that you can reach each country, local customers.

Now the question which comes across is how to translate your product packaging. Well here are some pointers for you:- 

Make Yourself Aware Of The Legal Requirements 

Most of the countries have a legal requirement for product translation and it differs for each product like for example in the case of medicines and healthcare products each country’s specific guidelines have to be followed and they have strict instructions due to the nature of the product. Whereas the requirement in case of fashion products or home appliances would be different and less strict.

Who To Choose For Translation 

In product translation proper and accurate translation has to be done as it involves mentioning of items that are included in the product and therefore it is not possible to have it done via a machine or any automated process. It is very much important and essential to have qualified human product translators who have experience in their unique field of operations while doing the product translation. There are agencies who do this kind of work as well as individuals but before making any choice about who would do the product translation make sure to do your due diligence.

 Choosing The Right Product Label 

Since your product has to be marketed to different countries make sure that you choose the right type of label for it so that it works for each language. What I mean here is that in some languages less space is required whereas in others the word count is more so choose a label which works in each case and you have a standard product label across the globe.

Choosing The Right Name For Your Product 

This is a very important part of product translation and this is something which one should think of at the very start of a launch of a product. Sometimes a name of a product in its native language might not mean anything bad or even if it is a made-up name it might be good but when you translate it in some other foreign language it might mean something nasty, mean, humorous or suggestive. This can be very bad for your product so before doing anything make sure to check how your product name gets translated in other languages.

These are some of the points which one should consider while getting the product translation done. These might make the difference in conquering the market globally or you being conquered by the wrong choice.

Costly Mistakes to Avoid When Buying Life Insurance

Buying life insurance is a significant step to protecting your loved ones against unforeseen happenings. It’s a fundamental aspect of your financial plan, and there are a variety of factors to consider before buying one. However, there are many misunderstandings when it comes to purchasing life insurance policies, and this has made many to make costly mistakes in the process.

Here are slips to beware of when buying insurance policies:

  1. Going for the cheapest option

In these tough economic times, many people opt for cheaper things to save some bucks while shopping. As such, many go for less costly insurance policies, and this is a big mistake. If the insurance firm is unable to meet the claim in case of an untimely death or takes a more extended period to do this, this may not be pleasant to the family members.

 Don’t always consider the cost of the policy, but rather other metrics like; duration of the settlement for death claims and claims settlement ratio. Moreover, check out reviews from other customers online and go for an insurance firm with a proven track record for settling claims on time.

  1. Withdrawing before maturity

Such an act can compromise the financial security of your loved ones in case of unfortunate incidents. However, most policy buyers surrender their policies to cater to other pressing financial needs, hoping to buy another cover once their situation improves. But, this is risky because you can’t control death. Additionally, life insurance is more costly when a buyer gets older, and you should plan on how to meet unexpected financial needs rather than withdrawing during economic distress.

  1. Relying on a sole employer for your insurance policy

Although your employer may cater for your life insurance, this is ideal when you don’t have kids. If you have many dependants and other financial responsibilities, this may not be enough. Most employer policies don’t cover more than twice your annual salary. It’s advisable to have your policy cover up to ten times your yearly salary. Moreover, if you shift from one employer to another, you won’t move with your policy.

  1. Improper naming of beneficiaries

By naming the right beneficiaries, you ensure that your money goes to the right people. It also avoids lengthy legal processes to distribute your property. By so doing, you also save your family a lot of time and expenses. So, update your list of beneficiaries and consider things like estate and tax ramifications when choosing the successors.

  1. Not evaluating your situation regularly

All families have varying needs. Things like the number of dependants, savings, outstanding obligations like mortgages and loans are some of the factors to consider when buying an insurance cover. With these estimates, you can accurately settle on the amount of insurance coverage required. However, your life insurance needs are bound to change over time, and you should periodically review your needs and update any changes warranted.

Final thoughts

Life insurance is a crucial aspect of your financial plan, and you should make thoughtful considerations before buying any policy. Seek information from the insurance firm, and keep off the blunders mentioned above.